Click Through Analysis White Papers, Software Downloads, Definition and Webcasts

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Click Through Analysis Reports

Marketing in the 4th Dimension: 4 Keys to Personalizing the Web Experience sponsored by Unica Corporation - An IBM Company WHITE PAPER: In this brief paper you’ll discover the 4 key dimensions to personalized Web marketing and learn real-life successes of enterprises that have made the personalized Web a core part of their growth strategies. Deliver greater value for your customers and your company through a centralized interactive marketing platform. Posted: 06 May 2011 \| Published: 06 May 2011 TOPICS: Channel Management \| CRM \| CRM Analytics \| Data Integration \| Enterprise Content Management \| Marketing \| Strategic Planning \| Web Analytics

Introduction to Web Analytics for E-Commerce: How to Track Activity to Optimize Your Website sponsored by GeoTrust, Inc. WHITE PAPER: This white paper explores the basics of web analytics and why they're important, what metrics you should track, and how you can use this information to optimize your site and encourage customers to visit often and buy more. Posted: 30 Sep 2013 \| Published: 31 Dec 2011 TOPICS: Authentication \| Authorization \| Certificate Authorities \| Network Security \| Security Management \| Security Threats \| SSL \| Web Analytics

Responsive Web Design and FirstSpirit sponsored by e-Spirit AG WHITE PAPER: Access the following brief white paper to uncover a CMS solution that can automatically detect and deliver your content to any mobile device in a way that is both seamless and properly tailored. Learn how this solution can enable a truly responsive design and maximize the web experience overall. Posted: 25 Feb 2014 \| Published: 25 Feb 2014 TOPICS: Content Delivery \| Content Management \| Web 2.0 \| Web Analytics \| Web Content Accessibility \| Web Content Management

Predictive Performance sponsored by Limelight Networks, Inc. WHITE PAPER: Access the following white paper to uncover new, innovative approaches to digital experience performance monitoring. Get a firsthand look at how you can develop a more comprehensive measurement model, predict outcomes, and more. Posted: 15 Jan 2014 \| Published: 15 Jan 2014 TOPICS: Content Analytics \| Content Delivery \| Content Management \| Web 2.0 \| Web Analytics \| Web Content Management

E-Guide: Web Content Management and the Mobile Revolution sponsored by Crafter Software_Rivet Logic EGUIDE: Consult this expert e-guide to uncover the strategies, tips, tricks, and more that you need to consider in order to deliver powerful mobile web content to the user. Posted: 30 Dec 2013 \| Published: 30 Dec 2013 TOPICS: Mobile CRM \| Mobile Device Management \| Web 2.0 \| Web Analytics \| Web Content Accessibility \| Web Content Management

Tips from the Trade – Competing on Web Analytics sponsored by SAS WEBCAST: The online channel has been one of the more successful areas of business during these economic times, but most businesses are still behind when it comes to web analytics. Watch this webcast to also learn the overall best practices and the future needs within online analytics. Posted: 20 Aug 2009 \| Premiered: Aug 20, 2009 TOPICS: CRM \| CRM Analytics \| Customer Loyalty \| Customer Retention \| Customer Satisfaction \| Marketing \| Online Marketing \| Predictive Analytics \| Web Analytics \| Web Analytics Software

The Current State of Business Analytics: Where Do We Go From Here? sponsored by SAS RESEARCH CONTENT: In this study, gain insight into the current state of business analytics in today's organizations Posted: 08 Nov 2011 \| Published: 08 Nov 2011 TOPICS: Business Activity Monitoring \| Business Intelligence \| Data Analytics \| Data Management \| Real-time Analytics \| Web Analytics

Creating a Digital Strategy to Provide Exceptional Digital Experiences sponsored by IBM WHITE PAPER: Access the following white paper to uncover the 10 factors that make an exceptional digital experience. Learn what you can do to deliver responsive content, what your team needs to accomplish, where to focus future initiatives, and more. Posted: 28 Feb 2014 \| Published: 28 Feb 2014 TOPICS: Content Analytics \| Content Integration \| Content Management \| Web 2.0 \| Web Analytics \| Web Content Accessibility \| Web Content Management

Bricks-and-mortar electronics giant Media-Saturn Group cements success with e-commerce sites powered by IBM WebSphere Commerce and FirstSpirit sponsored by e-Spirit AG CASE STUDY: Access the following case study to reveal the integrated CMS that Media-Saturn Group used to triple their online sales in just one year. Get a firsthand look at how this technology helped them significantly reduce content creation time, engineer multilingual sites, and more. Posted: 20 Feb 2014 \| Published: 20 Feb 2014 TOPICS: Content Analytics \| Content Delivery \| Content Integration \| Content Management \| Web 2.0 \| Web Analytics \| Web Content Accessibility \| Web Content Management \| Web Site Design

A fresh approach to analyzing massive amounts of event-level data sponsored by Looker WHITE PAPER: This white paper describes the benefits of moving beyond traditional BI tools for analyzing massive amounts of granular, event-level data. Posted: 16 May 2014 \| Published: 31 Jan 2014 TOPICS: Business Intelligence \| Business Intelligence Software \| Content Management \| Data Analytics \| Data Management \| SQL \| Web Analytics \| Web Analytics Software

Click Through Analysis Reports