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Predictive Performance Management: White Papers

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The Customer-Driven Innovation Series: The Predictive Enterprise
sponsored by SPSS Inc. Worldwide Headquarters
White Paper: | Posted: 05 May 2009
Published:01 Dec 2007
Summary: Customer data mining and predictive analytics helps achieve customer innovation, strengthen brand and lift sales. Gain further customer insight with four attributes of a predictive enterprise so you can start putting customer innovation to work.
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Building the Business Case for Predictive Analytics: Nucleus Research
sponsored by SPSS Inc. Worldwide Headquarters
White Paper: | Posted: 20 Feb 2009
Published:20 Feb 2009
Summary: Predictive analytics encompasses a variety of techniques from statistics and data mining that analyze current and historical data to make predictions about future events. In this Nucleus Research report, learn how your company can achieve ROI from Predictive analytics applications.
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