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Selling to the C-Level: How to Convince Company Leaders to Buy sponsored by ZoomInfo
 | White Paper: | Posted: 09 Nov 2009
| | Published: | 09 Nov 2009 | |
Summary: |
This paper examines how to conduct successful C-level sales calls and the psychological strategies and linguistic tactics that help you convince company leaders to buy. Read on to learn the five steps for conducting the successful C-level sales call.
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Using Performance Drivers to Enhance Business Success: Identifying, Visualizing and Analyzing Key Performance Drivers (KPD metrics) sponsored by myDIALS Inc.
 | White Paper: | Posted: 04 Nov 2009
| | Published: | 04 Nov 2009 | |
Summary: |
This paper examines performance metrics and focuses on the nature, identification and use of Key Performance Drivers to enhance business success. It illustrates how these KPD metrics can be visualized and logically related to the Key Performance Indicators that measure those outcomes.
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A Guide to the Value of Reliable Data in Retail Banking sponsored by DataFlux Corporation
 | White Paper: | Posted: 04 Nov 2009
| | Published: | 02 Nov 2009 | |
Summary: |
Banks need to get smarter, attract the right customers, implement customer level risk management, and implement risk adjusted customer relationship pricing and all of this is dependent on trusted data. This paper examines the impact of unreliable data on retail banks. It then defines the requirements needed to guarantee data reliability in banking.
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Using Advanced Analytics: Gain Insight into Your Revenue Stream sponsored by SAP BusinessObjects
 | White Paper: | Posted: 26 Oct 2009
| | Published: | 26 Oct 2009 | |
Summary: |
Read this paper to learn how analytics can help you leverage the right combination of people, processes, and information. With analytics, you can analyze your sales and marketing processes to gain insights more quickly and improve business performance. Read on to learn how by using analytics you can increase top-line revenue.
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Optimizing the Order-to-Cash Process: Managing Documents throughout the Process sponsored by Dolphin Corporation
 | White Paper: | Posted: 21 Oct 2009
| | Published: | 21 Oct 2009 | |
Summary: |
This paper examines an array of solutions for SAP customers to optimize the Order-to-Cash processes in ways that contain costs and achieve optimum organizational efficiency, high customer retention and successful cash management.
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Winning in Today's Environment: Six Imperatives for the Chief Sales Officer sponsored by Oracle Corporation
 | White Paper: | Posted: 20 Oct 2009
| | Published: | 01 Oct 2009 | |
Summary: |
Download the Oracle CRM White Paper, "Winning in Today's Environment: Six Imperatives for the Chief Sales Officer," to learn how you can deploy several best practices to achieve unparalleled sales success in your organization.
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Make CRM Work the Way Salespeople Do sponsored by Oracle Corporation
 | White Paper: | Posted: 08 Oct 2009
| | Published: | 08 Oct 2009 | |
Summary: |
This white paper examines how traditional CRM technologies, while valuable in helping organizations manage customers and revenues, have not really assisted the salesforce do their jobs.
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B2B Lead Gen: Marketing ROI Performance & Evaluation Study sponsored by Citrix Online
 | White Paper: | Posted: 21 Aug 2009
| | Published: | 01 Dec 2008 | |
Summary: |
MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization.
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How to Market and Sell Services with Webinars sponsored by Citrix Online
 | White Paper: | Posted: 21 Aug 2009
| | Published: | 01 Jun 2009 | |
Summary: |
This new Quantum Leap Marketing white paper explores how to successfully market and sell services with Webinars so that you get maximum mileage out of your marketing budget.
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Sales and Marketing: The New Power Couple sponsored by Microsoft
 | White Paper: | Posted: 18 Aug 2009
| | Published: | 01 Dec 2008 | |
Summary: |
This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization.
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Improving Sales Productivity: An Opportunity for Sales and IT Leadership sponsored by Microsoft
 | White Paper: | Posted: 18 Aug 2009
| | Published: | 01 Apr 2008 | |
Summary: |
The main focus of this white paper is about revealing key factors in sales rep productivity, including what helps improve their efficiency (increasing selling time) and effectiveness (getting better results from the available selling time). Both are important and require strong leadership and teamwork between the sales and IT departments.
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CRM Built for Marketing: The Executive Guide to Selecting CRM that Meets Marketing Needs sponsored by Pivotal CRM, a CDC Software solution
 | White Paper: | Posted: 23 Jul 2009
| | Published: | 23 Jul 2009 | |
Summary: |
How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them.
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Creating Enduring Customer Relationships sponsored by Oracle Corporation
 | White Paper: | Posted: 10 Jun 2009
| | Published: | 10 Jun 2009 | |
Summary: |
Read this white paper to learn how investing in a new loyalty solution or improving your existing one will enable you to truly differentiate your business around the customer experience and drive lasting relationships.
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Retailers' Response to the Global Economy Downturn - Enabling Immersive Shopping Experiences sponsored by Oracle Corporation
 | White Paper: | Posted: 10 Jun 2009
| | Published: | 09 Mar 2009 | |
Summary: |
This white paper will explore the global retail industry's movement towards the attainment of total immersive shopping experience (ISE) abilities, and discuss how integrated customer relationship management (CRM) software suites will represent the key technological enabler to achieve this fundamental strategic business objective.
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Connect and Empower Mobile Salespeople sponsored by Oracle Corporation
 | White Paper: | Posted: 10 Jun 2009
| | Published: | 10 Jun 2009 | |
Summary: |
Read this free white paper to see how mobile CRM will give your sales team a winning record on the road.
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